Happy Tuesday Investors: Getting paid more than $70K to smoke weed? No, it’s not a pipe dream. The dream job is now a reality.

Plus, why do magic mushrooms bruise blue? Science solves the mystery.

Also, check out the newest episode of Cannabis Insider, also available on Apple and Spotify.*

Puff Pass: Did someone forward you this email? Click here to get automatically subscribed.

TOP STORY

GOP Bill Seeks To Expand Kentucky's Medical Marijuana Eligibility

Briefly: State Senator Stephen West filed a bill to increase the number of eligible conditions for medical marijuana from six to 21.

What Happened: The new bill is viewed as a positive development among patient advocates and businesses looking to invest in Kentucky’s medical pot program which will go into effect in January 2025.

What Next: The bill will need support among the GOP caucus, which is divided over legalizing medical marijuana.

Why It Matters: "If it’s appropriate that the market expands because that’s what the science tells us, then we’ll do that — increase conditions," said a GOP State Representative. "But if it doesn’t, then we won’t. We’re not going to do it just to give them more customers."

Click here to read more.

A MESSAGE FROM OUR PARTNERS

FIVE ZINGERS

High Behind The Wheel: National Highway Traffic Safety Admin questions scant science behind cannabis DUI laws.

Cannabis Stocks: Cannabis stock gainers and losers.

Tax Help: Michigan distributes $290M in cannabis tax revenue to local governments, education and transportation.

No Fine: Bill proposing $420 fine for possessing small amounts of weed likely dead until next year.

Social Media Effect: Your weed posts on social media could change federal law.

ONE FOR THE ROAD

Evolving Cannabis Retail: The Cannabist Company's Rebranding Strategy Unveiled

Briefly: Jesse Channon, president of The Cannabist Company Holdings and upcoming speaker at the Benzinga Cannabis Capital Conference in Florida, spoke on the industry giant’s uniquely collaborative approach.

So Basically: As the organization moves forward from its previous identity as Columbia Care, Channon’s strategic actions in establishing partnerships and rebranding are reshaping the cannabis industry.

So Then: Guided by Channon, The Cannabist Company has initiated a partnership with Airo Brands, marking a considerable development in cannabis vaporization available within its dispensaries, starting with three locations in Delaware.

So What? Channon sees the emerging cannabis industry as constantly in flux, and considers adaptability a competitive edge. “Columbia Care was absolutely the right brand to get us where we were,” he said, but the new name aligns with the changing needs of consumers and the internal team.

What Next: The launch of the new retail format in spring 2021 was “incredibly well received,” indicating a successful move toward engaging a wider audience. You can ask Channon about that and more at the Benzinga Cannabis Capital Conference returning to Florida on April 16 and 17, 2024.

Click here to get your tickets now. Prices will increase soon!

A MESSAGE FROM OUR PARTNERS

KEEP READING

Before you go, be sure to subscribe to our other newsletters:

Ring The Bell: If you have to pick just one daily financial newsletter, it’s not a choice. Subscribe here.

The Street Sheet: A Wall Street cheat sheet, delivered every Sunday directly to your inbox. One-click subscribe here.

Future Finance: TradFi is tired. Wake up to the future of finance with this midday fintech and crypto letter. Subscribe here.

The Flag: Top takes from Washington to Wall Street impacting policy and your portfolio. One-click subscribe here.