🔎 Investor Focus

Plus, this Canadian company is dominating the pre-roll market.

TGIF, Investors! Pop Quiz: What lucky celebrity said, “2Pac got me into smoking weed again”?

Plus, medical marijuana does not impact driving abilities when used as prescribed, a new study says.

And, check out the newest episode of Cannabis Insider, also available on Apple and Spotify.*

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TOP STORY

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Briefly: In Benzinga's Cannabis Insider podcast, hosts Javier Hasse and Elliot Lane welcomed Cy Scott, CEO and co-founder of Headset.

So Basically: Scott offered invaluable insights into cannabis market dynamics, consumer behaviors and emerging trends shaping the sector.

So Then: The past year posed its share of challenges for the cannabis industry, with macroeconomic factors such as inflation and interest rate hikes impacting businesses across the board.

So What? Specifically, Scott found older markets like California, Colorado and Washington experienced negative growth in 2023. Meanwhile, emerging markets like New York and Ohio show promising growth potential, while Michigan's cannabis sales skyrocket, defying expectations.

What Next: Watch the interview here.

JOIN US IN CALIFORNIA

This premier event, focused on high-impact networking, offers a chance to connect and create lasting business relationships.

Engage with top industry figures in structured sessions and casual mixers, turning each interaction into a potential business breakthrough.

It’s more than networking: it’s where the future of cannabis in California (and beyond) is shaped. Be part of the defining conversation.

FIVE ZINGERS

Federal researchers find new methods to ascertain the difference between cannabis and hemp

Ukraine's Zelenskyy signs medical cannabis bill to help those suffering from trauma amid war with Russia

Washington state rethinks 'Prohibited Conduct,' New Hampshire debates weed franchise model

The surprising truth about glowing skin: food, weed, cigarettes and skincare

Teen anxiety propels substance use, CDC study reveals

ONE FOR THE ROAD

These CBD pre-rolls give us exactly what we always wished THC-heavy bud would have: all of the chill and none of the stress.

Briefly: In Canada, there's a 50-50 chance that the pre-roll lighting up your day is made by one company: Decibel.

So Basically: Infused pre-rolls have ignited a fiery growth trend, with Decibel stoking the flames and reigning supreme as the king of pre-rolls.

So Then: Senior analyst Pablo Zuanic from Zuanic & Associates explored this trend in his latest equity research report, emphasizing the unique market dynamics that set Canada apart in the global cannabis landscape.

So What? The report underscores the efforts of companies to broaden their infused pre-roll product lines. Decibel has positioned itself as a frontrunner in the infused pre-roll segment, with an impressive 98% of its pre-roll sales derived from this category.

What Next: As the cannabis sector in Canada continues to evolve, infused pre-rolls stand out as a key growth driver, with Decibel setting the pace.

KEEP READING

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